派安盈 Payoneer 如何维护在中国的成功?

Source: Payoneer
  1. 身为少有成功进入中国的金融科技公司Payoneer面临着来自新来者的挑战。
  2. Payoneer应该把重心摆在中国,投入更多资源,并连接其全球资源,以创造更多的增值服务和护城河。
  3. 令人兴奋的跨境支付革新才刚刚开始。

行业

图1:美国亚马逊前10,000卖家分布. Source: marketpulse.com
Source: Spend Matters, Goldman Sachs

行业内主要公司

当前趋势

新挑战者

  1. 总部迁至中国,专注于中国市场
  2. 迄今筹集的资金超过竞争对手,达到4.027亿美元
  3. 通过新技术提供廉价,快速的服务

Payoneer的策略

更多关注中国市场 (more focus on China)

善用现有资源及优势 (leverage its strength)

  1. 强大的全球影响力,并已在中国运营了很长时间。
  2. 创建了自己的社区,并利用其知识和网络(affiliates)来吸引用户。
  3. 不是最便宜的,但似乎提供了更完整的产品。

大局观

受到11:FS的Simon Taylor的启发

--

--

--

passion for #fintech #payments #RTP real time payment #Banking as a Service #digital strategy #blockchain

Love podcasts or audiobooks? Learn on the go with our new app.

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Ming-Chieh Lee

Ming-Chieh Lee

passion for #fintech #payments #RTP real time payment #Banking as a Service #digital strategy #blockchain

More from Medium

The Future of Smart Bathroom Technology

How Data as a Service Adoption is Helping Companies Win Markets

Adoption of Data as a Service is helping companies win markets

Future of Agriculture lies in Smart AgriFood Solutions